Cowboy True

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Bits • Boots • Buckles • Cowboy Cartoons • Drawing • Jewelry • Painting • Photography • Saddles • Sculpture • Spurs • Trappings • Woodworking

The mission of Cowboy True is to educate the region about the honor, art and beauty of a cowboy’s daily life.

The Cowboy True Art Exhibit features artists and craftsmen from across the country.  Artists are juried into the event based on their artistic skill and strong representation of the Cowboy way of life.

This year Cowboy True is going DIGITAL and LIVE ONLINE

Through our juried art exhibit, we bring a wide variety of Cowboy Arts to Wichita Falls.  Join us at for our complete exhibit, including artists from around the country who can show you their work and talk to you about cowboy art.

We’ll also be live-streaming musical performances, awards announcements, prize drawings and much more! Scroll down for information and the link to purchase drawing tickets.

2020 Event Schedule

2020 Featured Artist
2020 Exhibiting Artists

Children’s Poetry Contest
Children’s Art Contest
Adult and Youth Photography Contest

How Do I Apply To Be An Exhibiting Artist?
2019 Sponsorship
Volunteer Opportunities

What Activities Are Happening During Cowboy True and How Much Does It Cost?

Friday, July 31


  • Live musical entertainment
  • Artist Awards
  • Online Auction open to the public

Saturday, August 1

10:00 am – 9:00 pm

  • Artist Exhibition Online with Artists


  • Live Entertainment by award-winning author and musician Mike Blakely
  • Awards Recognition
  • Cowboy Poetry
  • Prize Drawing Winners… and more!

The ONLINE Cowboy True exhibit is completely free to the public!

In addition, we are offering a chance to win one of 8 incredible prizes through our COW CAMP DRAWINGS.

  • Charlie One Horse Hat (donated by Serenity Salon)
  • Gift Card & Basket (donated by Capital Farm Credit)
  • A full sized print (your choice of size) of the Runner Up of the Farm Bureau Photography Contest
  • Classic European Facial & One Hour Swedish Massage (donated by Spa Bella Wellness Center)
  • Handmade knife with sheath (donated by artist Harold Losey)
  • Whispers of Hope Trail Ride (donated by Whispers of Hope Horse Farm)
  • Custom Designed Silver Belt Buckle (donated by artist Dan Shores)
  • Time Share to one of several destination options (donated by Whispers of Hope Horse Farm)

Get your door prize drawing tickets!


Who is the 2020 Featured Artist?

At the 2019 show, the committee and guest curators selected one artist to be the featured artist for next year’s show. We are happy to congratulate Polly Kennedy! Polly’s work will grace the cover of the 2020 Cowboy True catalog and be featured in our promotion of the event.  You can see Polly’s work on Facebook.

The following artists have been accepted into the 2020 Exhibit:

Jeana Andreatta
Jamie Barnard
Gayle Bone
Joshua Bradley
Beth Carrington Brown
Jim Clements
Jared Coffelt
Retta Collins
Ken & Exa Cunningham
Nick Cunningham
Cindy David
Bobby Dove
Dee Elliott
David Godfrey
Carol Henry
Melinda Horn
Julie Howard
Polly Kennedy
Lori Kirwin
Sue Krehbiel
Larry Lancaster
Susan and Terry Lankford
Ryan Looper
Harold Losey
Christine Mathey
Dee McMahan
Jack Milchanowski
Jack Moss
Clint Orms
Robert Penny
Doug Prine
JP Rankin
Ron Roberts
Tom Roberts
Ethan Shaw
Dan Shores
Kathy Smyers
Jerry Smyers
Leslie Stacey
Rod Teuscher
Mike Vaughn
Gary Ward

Who sponsors this event?

We’re extremely proud of the local, regional and national support we get for Cowboy True.

The 2020 Event Sponsors are:

Bryant Edwards Foundation
J.S. Bridwell Foundation
Patterson Dodge Chrysler Jeep Ram Fiat
Hazel & Henry S. Grace Foundation
Laura M. Gillis
Townsquare Media
United Market Street
Wichita Falls Convention & Visitors Bureau
Berend Bros.
Capital Farm Credit
Farm Bureau Wichita County
Inks Ranch
Serenity Salon
Pat and Dan Shores
Standard Sales
Wichita Falls Ranch & Farm Expo
Berend Turf & Tractor
Exa and Ken Cunningham
Holliday FFA
Johnson’s Furniture
Living Beautifully, Michelle Payne
Harold Losey
Sheriff David Duke
Kathy Smyers
Spa Bella
Texas Knifeworks & Guns
Texoma Community Credit Union
Wichita Falls Area Cattle Women
Cheryl Williamson
Sue Yingling

If you would like more information about sponsoring an aspect of Cowboy True, please call 940-766-3347 or email

How Do I Apply To Be An Exhibiting Artist?

Cowboy True applications are no longer being accepted.  Check back late in 2020 for the 2021 applications!

Can I help with Cowboy True?

Yes! Volunteers are the backbone of any major event and we’d love to have your help.

Cowboy True has a number of positions that need to be filled! If you’re interested in volunteering throughout our planning process, please click the link to fill out the contact form on this page.